AI & Digital Marketing Expert
Recruit, screen, interview, or place individuals within an organization. May perform other activities in multiple human resources areas.
Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.
Coordinate activities of technical departments, such as taping, editing, engineering, and maintenance, to produce radio or television programs.
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
